{"id":2182,"date":"2018-05-13T10:53:08","date_gmt":"2018-05-13T08:53:08","guid":{"rendered":"http:\/\/www.grouperossignol.com\/en\/?p=2182"},"modified":"2018-06-15T15:07:35","modified_gmt":"2018-06-15T13:07:35","slug":"rossignol-agrandit-sa-boutique-chamonix","status":"publish","type":"post","link":"https:\/\/www.grouperossignol.com\/en\/rossignol-agrandit-sa-boutique-chamonix\/","title":{"rendered":"Rossignol renovates and extends the historical boutique in Chamonix"},"content":{"rendered":"<h2>Rossignol announces the opening of the new store in Chamonix, in the very central Avenue Michel Croz, at number 101. A relocation and expansion project of the former boutique, based on its identifying store concept, presenting also the other Group\u2019s brands recently acquired.<\/h2>\n<p><img class=\"wp-image-2140 size-large\" src=\"http:\/\/www.grouperossignol.com\/wp-content\/uploads\/2018\/05\/DSC_6031_HDR-1024x690.jpg\" alt=\"&quot;&lt;yoastmark\" \/><\/p>\n<p>The new store hosts all the Rossignol apparel and accessories collections: skiwear, urbanwear and footwear, as well as the new collaborations with Jean Charles de Castelbajac, Tommy Hilfiger and Wallpaper*. The offer is completed for mountains and outdoor lovers by trail running collections branded Raidlight and knitwear collections of the historical Norwegian brand Dale of Norway, latest acquisition of the Group.<\/p>\n<p>The entrance space hosts the more sporty collections, while a wall in tarp plate identifies a second welcoming and intimate room, with a chimney and display niches, dedicated to the apr\u00e8s-ski collections and the footwear line. Between the two rooms, an accessories wall has been studied to adapt to seasonal changes, hosting both winter products \u2013 such as gloves, scarves and beanies, as well as helmets, ski masks and rucksacks \u2013 and outdoor and trail products for the summer season.<\/p>\n<p>Designed by the studio L+L architects the new shop expresses authenticity, elegance and innovation, the core values of Rossignol. The store\u2019s concept, already in use in all other Rossignol mono-brand, takes inspiration from the DNA of the French brand and underlines its intrinsic bond to the mountain. This legacy translates into impressive architectural elements and into the innovative use of traditional materials, such as weathered larch, slate stone and black iron, originally used at the company headquarters in Saint Jean de Moirans (Grenoble). Every detail is enhanced through modern and sophisticated volumes, accented by bright lights that recall the ski tracks on the snow.<\/p>\n<p>Chamonix store, whose opening is foreseen on May 13, 2018, completes the offer of the mono-brand direct stores already open in Oslo (flagship store), Lyon, Meg\u00e8ve, Crans-Montana, St Moritz and Courmayeur.<\/p>\n<p>The words of Antonietta Faraldo, Rossignol Apparel Retail Director: \u201cThe important success of the first boutique led us to look for a more prestigious location, so that our clients could benefit from a wider offer, more representative of the Group\u2019s brands portfolio.\u201d<\/p>\n<p><img class=\"wp-image-2139 size-large\" src=\"http:\/\/www.grouperossignol.com\/wp-content\/uploads\/2018\/05\/DSC_6061_HDR-1024x683.jpg\" alt=\"&quot;&lt;yoastmark\" \/><\/p>\n<p><img class=\"wp-image-2134 size-full\" src=\"http:\/\/www.grouperossignol.com\/wp-content\/uploads\/2018\/05\/Photo-corps-de-texte-2-800x400.jpg\" alt=\"&quot;&lt;yoastmark\" \/><\/p>\n<p><img class=\"wp-image-2135 size-full\" src=\"http:\/\/www.grouperossignol.com\/wp-content\/uploads\/2018\/05\/Photo-corps-de-texte3-800x400.jpg\" alt=\"&quot;&lt;yoastmark\" \/><\/p>\n<p><img class=\"wp-image-2136 size-full\" src=\"http:\/\/www.grouperossignol.com\/wp-content\/uploads\/2018\/05\/Photo-corps-de-texte-800x400.jpg\" alt=\"&quot;&lt;yoastmark\" \/><\/p>\n<p><img class=\"wp-image-2137 size-large\" src=\"http:\/\/www.grouperossignol.com\/wp-content\/uploads\/2018\/05\/vignette-768x1024-1024x768.jpg\" alt=\"&quot;&lt;yoastmark\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Rossignol announces the opening of the new store in Chamonix, in the very central Avenue Michel Croz, at number 101. A&#8230;<\/p>\n","protected":false},"author":2,"featured_media":2183,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[58,59],"tags":[61,64,62,63,60],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Rossignol renovates and extends the historical boutique in Chamonix - Rossignol Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.grouperossignol.com\/en\/rossignol-agrandit-sa-boutique-chamonix\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rossignol renovates and extends the historical boutique in Chamonix - Rossignol Group\" \/>\n<meta property=\"og:description\" content=\"Rossignol announces the opening of the new store in Chamonix, in the very central Avenue Michel Croz, at number 101. 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